Sales representatives often ask, "How often can we call on prospects without crossing the line - in other words, how often is too often?"

The answer, simply stated, is that it only becomes "too often" when we are wasting the customer's or prospect's time. This, of course, means that each time we contact our customers or prospects, we must have something useful to say - or, stated in a slightly different way, we must offer "value-added information."

This program will help participants to become more value-added in their approach to the market, learn how to identify and work on the right things, and to develop value-added selling skills. An ideal program for those trying to penetrate target or major accounts.